For many, getting your product or service in front of people is half the battle when growing your own business. A lot of small business owners know they need marketing, but don’t have the time to manage their marketing efforts while operating their business. Perhaps this is a crossroads you’ve found yourself standing before in the past, or this might be a current crossroads. As you can probably imagine, there are several solutions to this dilemma.
You could hire an intern, hire a freelancer, hire an in-house marketing manager, or outsource your marketing to a marketing agency. There is no “right” answer. It’s different for each business and situation. Let’s look at when it might be time to look into each of these solutions.